Adsense or google adsense is directly related with SEO (Search Engine Optimization). The selection of best niche and quality content writing is not enough to drive traffic initially towards your content. Though it is right said that the content is the whole thing or the content is the king, but the best niche along with the quality content alone is unable to drive the enough traffic that would be helpful to start your earning. And if there would be no traffic at your online page, there would be no earning. So, SEO of your online page s very important right from the begining to bring sufficient traffic toward it.
Now you may think off what actually this Search Engine Optimization is.
SEO is little bit critical if you are just new to online content posting, but let me explain it in a bit simplier form for you.
SEO is actually the technical term used for promotion of your online content page. As we all know that every thing needs promotion for getting it aware to others right from the launch of the product and continues throughout the business life. The offline promotion of the product has its own technique which continues and often gets changes in its technique during its life time.
Similarly any online content needs its online promotion to make the online users throughout the world about the content you have published. It is not like that you have published any content and people get overnight aware of its launch in www. If you are not a novice to the internet, then you must have noticed that this world wide web is a place of dramatically increasing crowd of lots of tonns of information files every second passing by. Hence hope you can assume the possibility of searching out yours among such a crowd. Perhaps its natural to get lost in this dramatically increasing crowd. Infact there is a systematic way that has been developed over years to get your content to appear publically.
Let me explain you a bit more illustratively. Suppose a child has taken birth, so whome you assume to know about this immediate birth, obviously the parents and nearby family members and neighbours. There after a whole lot of process of government registration and so on others get aware as the days pass by and the child grow up. The same is the process with your new content that you have published right now.The search engines are playing the role of the registrar which register the contents present on the web into its database and displays the result based on the search criteria provided in its search box. The display algorithm is though very complex but the search strategy has very simple theory. The search is being done from its database by matching the users search criteria with the keyword present in the contents of your published page.
Now you may think that if the theory is such simple then it should get begin since the starting day you have published any content online. But the fact is something different from your calculation. Any major search engine has its own strategy of inclusion of any online published content into its database. Say the giant search engine GOOGLE includes any content in its database following some criteria and it takes a couple of days even months to get your published content read by google spider and included in their database. Actually the fact is not that google spiders crawls only at some specific time.Rather the google spider is constantly crawling throughout the world wide web over the contents that are being rapidly added to world wide web and those that are already present on the web. But the list is so huge that google spider takes months to get track of newly published website and if the website once gets tracked it again takes long time the google spider to get back to track the updates made on your page. That is the thing I was talking about spontaneous tracking of your website.
So, there urges the requirement of some alternative strategy to get tracked by major search engines which is manual not spontaneous. This strategy is known as Search Engine Optimization (SEO).
There are few basics of SEO which I am going to write here.
SEO are two types - Onpage SEO and Offpage SEO.
Onpage SEO-
1- The content of your webpage should be unique and must not have any copied matter from other website.
2- The use of header tags in headings are best practice.
3- The starting of the content will do the best with any keyword of your content.
4- It is better to not use images unnecessarily.
5- The use of image if required must be optimized.
6- The image should have its
7- The use of java script should be restricted upto certain limit.
8- The editing of HTML should be proper with all the tags that has been started should have its closing tag.
Offpage SEO-
1- Submit your URL to major search engines manually.
2- Creat RSS or any other feed for your content.
3- Join social bookmarking sites like digg.com, facebook,orkut etc.
4- Creat online communities about your related topic to let others know about it.
5- Submit free pressrelease about your site.
I will discuss these topic of SEO details in simple form in some other post.Keep coming on the blog for new updates.
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